Text Box: “Trade Promotions Need Managing”  Smart Trade is a software solution specifically designed to support trade promotion activities for the Manufacturer and Distributor in FMCG industry. This includes supplier of  Food and Beverage, Consumer Products & etc. The major business channels include Key Accounts, Distributor/Agent, Wholesaler & etc. These dynamic and high volumes transactions industries required special business functions to cope with the high specific demands which arise from the heavy trade promotion activities.

Text Box: “In today competitive business environment, most manufacturers in the CPG industry spend between 7-20% of their gross revenue on trade promotions. And, it’s believed that more than 50% of the trade promotion budgets are not providing the expected result”
 

 

 

 

 

 

 

 

 

 

 

 


Smart Trade provides a comprehensive of functionality from budget control, trade spend requisition and approval process to financial function for those who involved in the trade promotions.

 

Using the data captured in the central repository and interfaces to the backend systems, Smart Trade enable all persons involved in the process to readily access a set of useful reports and analyses information so all parties are up to date with the latest information in the system.                        

Text Box: “the need to track, manage, control and better understand the spending”
 

 


The software is developed based on Microsoft .Net Framework and MS-SQL 2000\2005.